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Demand Generation Manager

Skills:

Job Description

Posted on
:
March 15, 2023

Company Overview:


 
We’ve partnered with a Series A Startup that is building the first decentralized enterprise data platform. They are looking for a Demand Generation Manager to work directly with the Director of Product Marketing. You’ll create and execute Email, paid, and organic social campaigns!
 

Responsibilities:


 
  • Implement and manage social media strategy, publishing new content (including original text, images, video, etc.) daily to build meaningful customer connections, increases brand awareness, and encourage community engagement
  • Design, plan, manage, and optimize digital campaigns across multiple channels to generate pipeline
  • Monitor, report on, and optimize campaign performance against relevant KPIs, including but not limited to impressions, clicks, web visitors, downloads, leads, demos, and revenue.
  • Research companies and target personas and build lists and messaging for targeting
  • Create impactful nurture programs (including, but not limited to, developing segmentation, email content, etc.) to improve conversion rates from leads to opportunities

Requirements:


 
  • 3+ yrs demand gen experience for a technical product
  • Demonstrable experience with email marketing and lead generation
  • Highly creative with excellent analytical abilities
  • Excellent written and verbal communication skills
  • Willingness to learn new material and technical content to enable more insightful input 

Additional Info/Benefits


 
  • Fully Remote 
  • Unlimited PTO 
Apply Now

Lead Recruiter

Tia Cianflone

Email

tcianflone@captivatetalent.com

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