Head of Growth

Company Overview

We've partnered with a rapidly growing fintech startup based in New York City, focused on redefining financial infrastructure for small to medium-sized businesses (SMBs). Since launching, the company has quickly scaled from $0 to $6.5M in annual recurring revenue (ARR) in just under a year. Backed by top-tier investors, they offer tailored financial products and services aimed at traditionally overlooked industries.

Role Overview

Our client is seeking a data-driven and execution-oriented Head of Growth to spearhead new customer acquisition and develop scalable growth systems for their core verticals. This high-impact leadership role will focus on driving performance across key channels while implementing analytics and attribution disciplines to support the company’s ambitious growth targets.

Responsibilities

• Own end-to-end new customer acquisition across key verticals, including HVAC, auto dealers, med spas, and pharmacies.
• Achieve monthly and quarterly application volume goals for each vertical.
• Scale and optimize core channels such as association emails, outbound sales, and direct mail campaigns.
• Establish campaign-level attribution and analytics to monitor customer acquisition cost (CAC) by source, geography, and segment.
• Develop growth hypotheses, test new channels, and execute high-leverage experiments.
• Build foundational marketing systems and tools.
• Collaborate with engineering to implement growth technology infrastructure and automate campaigns.
• Work closely with founders, product teams, and customer success to align growth strategies with overall go-to-market initiatives.

Requirements

• Proven track record of scaling revenue from around $5M to over $20M at a startup or growth-stage company.
• Strong analytical skills with a deep understanding of CAC, attribution, lifetime value (LTV), cohort analysis, and funnel optimization.
• Hands-on experience with omnichannel campaigns, particularly in email and direct mail.
• Familiarity with marketing tools like HubSpot, analytics dashboards, and spreadsheets.
• Experience selling to SMB owners or non-technical buyer personas is highly preferred.
• Proven ability to build growth systems from the ground up.
• Excellent communication skills, with a structured approach toward experimentation and iteration.
• Must be based in NYC and willing to work full-time in person.

Benefits

• Opportunity to contribute to a mission-driven fintech startup with real revenue and a strong product-market fit.
• Work within a lean, high-output team culture with significant ownership opportunities.
• Beautiful office location in Chelsea, offering catered lunches and dinners, as well as team offsites.
• Comprehensive benefits package.